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PERSONAL STATEMENT OF
CYNDIE M. CHANG
FOR NAPABA VICE PRESIDENT FOR COMMUNICATIONS

Thank you for considering my nomination to serve as Vice-President for Communications. From my years on the Board and my past year on the Executive Committee, I have experienced the significant impact and important work of the NAPABA board and its staff for its members and the greater legal profession. I desire to continue working on the important projects that the board has implemented in the past couple of years, including NAPABA’s 3-year Strategic Plan.

If elected, my duties as the VP for Communications would include overseeing our website, coordinating external relations with media, and coordinating and producing NAPABA’s newsletter as the chair of the Newsletter Editorial Board.

I greatly appreciate the opportunity to further contribute to NAPABA and believe I can continue to add value to the Board. On the Board, I have had the opportunity to provide insight and feedback to the NAPABA Strategic Plan a plan NAPABA leadership spent hundreds of hours to formulate. The plan will guide the organization towards specific goals furthering NAPABA’s mission and continued growth. As for the role of the V.P. for Communications, I plan to continue work under the Strategic Plan to assist the organization in enhancing communications and developing the NAPABA brand. This includes determining the necessary features and needs for a redesigned website and improving external communications procedures, incorporating electronic and social media and phone applications. We also desire to implement a membership management database/web portal to manage membership information and member-only benefits. In turn, members can take better advantage of features such as job postings and pro bono resources. In managing all of this, I intend to be open and responsive to the requests and suggestions of our members, committees, and affiliates.

As NAPABA’s membership continues to grow and to become more diverse, it is critical that the organization considers the interests of the entire membership. Consequently, it has been important to me to strengthen the relationship between NAPABA and its affiliates, thus ensuring that NAPABA and its communities are impactful on a national and local level. Hence, I am excited to meet the challenge of growing NAPABA’s relevancy for all its members as NAPABA continues to develop and expand.

I have specific experience useful for the V.P. for Communications role working in various media organizations (news stations, newspapers, magazine, and website) and was the Student Editor of the ABA Student Lawyer national magazine. I have also had the honor to serve NAPABA as the Secretary (2012-13) and the California-Central District (Los Angeles) Regional Governor (2010-2012) and the Alternate Regional Governor for one of the largest NAPABA regions with a robust group at that time of 10 local bar affiliates. I also served NAPABA on the Scholarship Committee (as Co-Chair), the 2010 Los Angeles Convention Host Committee, the 2009 Western Regional Conference Planning Committee, the Regional Conference Committee, and the Litigation Committee. In addition, I have served on boards of local affiliates, including the Southern California Chinese Lawyers Association (SCCLA) as its President and the Asian Pacific American Bar Association of L.A. (APABA). Through these roles in NAPABA and its affiliates, I have insight into the needs of NAPABA affiliates and how NAPABA benefits their members.

I have had extensive leadership training through my bar leadership positions noted above, as well as through service in other bars such as the American Bar Association and various non-profit organizations. I was also honored by being named NAPABA’s 2010 “Best Lawyers under 40”, a Fellow of the Leadership Council on Legal Diversity (LCLD), and a member of the ABA-TIPS Leadership Academy. I am currently a partner at Duane Morris in Los Angeles. I litigate complex business disputes, involving trademark, trade secrets, insurance coverage, products liability, and real estate. I graduated from Johns Hopkins University with honors and Loyola Law School.

All in all, NAPABA is an organization that truly inspires me. It has greatly impacted my professional development from the time I was a young practitioner. I am indebted to give back to NAPABA to further its mission in helping other attorneys with their professional goals and to foster the organization’s goals for the greater APA community.

It would be an honor to serve on the NAPABA Board as the Vice-President for Communications. Please feel free to contact me at cmchang@duanemorris.com if you have any questions about my goals and candidacy. Thank you again for your consideration.


 

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